Amazon had "technical issues" yesterday that temporarily blew out the company's distributed global servers on the biggest online shopping day ever.
The glitch started with the launch of Prime Day at 3:00 ET, knocking servers in high-tech corridors -- California, Seattle, the Northeast and Florida -- offline in patterns that looked like a sudden traffic spike.
That's probably a good thing for Jeff Bezos and his effort to rake in an extra $2-3 billion on what is essentially a drive to get casual shoppers to convert to $119 annual Prime memberships.
But it's a drag for the thousands of Wealth Advisor readers who tried to download the Kindle version of America's Most Advisor-Friendly Trust Companies and saw the site was down.
We want you to get all the updated features and profiles in this "Amazon Edition." As a result, we're keeping the page open another 24 hours and hoping that Amazon can keep the servers running during that timeframe.
After all, we're only a small piece of the overall Prime Day experience, but for the advisory community and ultimately your clients, we hope it's one of the most important things you'll buy from Bezos this year.
That said, Amazon stock has been a gift that keeps giving too. Previous Prime years unlocked substantial upside. Fingers crossed that pattern continues.
